Access your customers, anywhere.
Pure brand freedom is within your reach with headless commerce. Separate your back-end architecture from your front-end customer experience with a true headless setup.
Reach your goals
Plug and play your business tools and add on to your CMS. Stop letting your cart and checkout dictate your customer’s journey. Headless ecommerce architecture can be API driven, or experience led — define your needs to leverage the power of decoupled solutions. Your teams can bring the best shopping experience to customers on any device with the freedom of decoupled commerce. Let’s plan your architecture for a successful transition to a headless platform.
Marketing, it's your move.
The creative control you’ve been looking forward to, without a tradeoff for your IT team.
- Differentiate your customer’s shopping experiences.
- Truly focus on UX and UI.
- Power multiple storefronts, brands and languages from a single backend.
- Content and commerce are of equal value.
Each customer is unique, so is their shopping experience.
Show your shoppers a tailored customer journey through to the cart and checkout. Leveraging the power of headless commerce decouples the marketing team’s dependency on the back-end set up so you can create personalized shopping experiences and generate sales. Multiple sites, marketplaces and buying experiences are within reach. Content management systems or custom React front ends - these choices are finally up to the team responsible for bringing in new customers and generating sales, with headless commerce.
Ecommerce directors no longer have to side with marketing or IT.
A headless architecture that focuses on integrations gives digital brands total marketing freedom and IT scalability.
- Pull content from anywhere.
- Get to market faster.
- Control how and where you sell.
- Decide which systems stay, which go, and which you adopt.
Technical teams can do what they’re best at.
Rather than facilitating marketing’s goals, empower them to focus on the customer while IT focuses on security, performance and scalability — without the constant pivots.
- Integrations are isolated and can be replaced and upgraded in the future without major cost or rework.
- Use modern headless APIs and sophisticated environments.
- Plug into your PIM, ERP, CRM, CMS or custom-built framework.
Headless commerce for B2B
A unified tech stack gives B2B organizations the freedom to create fully integrated & automated backend operations while delivering unparalleled customer experiences.
Decoupled commerce allows you to showcase your product using content-rich pages with a conventional B2B commerce experience while allowing you to design and build the brand experience you desire. Focusing on account customizations and unique B2B customer portals will enhance the buying journey. It will also allow you to build self-serve options and experiences that your customers desire while harnessing the power of your connected data to mirror your purchase orders, bulk pricing and fulfillment operations.
Headless architecture allows you to push marketing messaging and drive sales through new channels with ease. Your marketing teams have the power to develop and execute synchronized campaigns across multiple channels, reaching your target audiences through an omnichannel strategy