Thought leadership podcast from one of North America's top ecommerce development agencies.
Stay informed with quick, unbiased, fun ecommerce updates. Your week just got more productive.
Ecommerce for B2B does exist
In this episode, Derek discusses how ecommerce for B2B is about using digital offerings and online processes to generate more sales.
How a CMS supports a solid content strategy
Laura explains how your content management system affects your ability to execute a solid content strategy and the key functions you need in your CMS.
What is ecommerce in manufacturing?
Get the info you need to understand how ecommerce applies to B2B manufacturing - because it most certainly does!
B2B digital transformation – Part 2
Part 2 of our talk on B2B digital transformation, highlighting how Acro Media helps B2B companies as a digital commerce development partner.
B2B digital transformation – Part 1
Laura talks about why B2B organizations identify the need for digital transformation, what it involves and how it doesn’t replace sales teams.
Digital transformation is about innovation
Digital transformation is the integration of technology into all areas of business, fundamentally changing how you operate and deliver value to customers.
What is faceted search?
Customers want to access the products they desire as easily as possible. With faceted search, they can! So why do 50% of ecommerce sites not use it?
B2B companies need to focus on online user experience
Listen now! Bottom line: B2B companies need to focus on getting online and giving B2B buyers the best digital experience possible. Inspired by Matt Gomez’s video.
Millennials are changing the B2B industry
Derek tackles the new coming of age story. Find out how millennial buyers impact your B2B business and what you can do to keep up with the digital times.
Location, location, location
Did you know only 12% of ecommerce sites use location services? Laura explains how headless architecture can help reach new, location-specific markets.
Swivel chair processes: What are they and what to do about them
This podcast is about swivel chair processes and how they impact your business. Excerpts from Eliminating swivel chair processes in ecommerce.
Top 10 obstacles for personalization
Laura reviews the hurdles companies face when implementing personalization. From the article Top 10 obstacles for personalization & how to overcome them.
Why work with an ecommerce software consultant?
In this episode, Laura goes over the type of consultant you might need for your digital projects and how to get the most out of a consult.
The pros and cons of Drupal Commerce
Explore the debate around the pros and cons of Drupal Commerce with the audio from this episode of our YouTube series, High Five with Shawn and Steve.
Why BigCommerce for B2B?
During our most recent Q&A, Matt Gomez sat down with Dan Fertig from BigCommerce to chat about B2B digital commerce and what the future may hold.
What is technical debt and how to avoid it
Shawn and Steve discuss technical debt and what happens when you choose an easy development solution that needs additional work to fix it later on. Enjoy!
Ecommerce business life cycle technology requirements
In this episode, Laura talks about the four ecommerce business life cycle stages and their technology requirements as defined by Gartner. Give it a listen!
The risks with running end-of-life software
This episode focuses on what happens when a platform or software vendor announces end-of-life (EOL). What it means, what you can expect, and the business risks with running EOL software.
The top 5 functional requirements for your ecommerce site
Laura talks about the operations your online store needs to perform. Inspired by our article Top 5 functional requirements for your ecommerce site.
How to evaluate your tech stack & reduce IT costs
Learn how to improve your tech performance with a comprehensive audit. Taken from the article How to evaluate your technology stack & reduce IT costs.
Digital solutions for B2B companies
Becky Parisotto and Matt Gomez discuss six modern digital solutions for B2B companies and provide tactics for moving online without upsetting customers.
Personalization in ecommerce
Acro Media’s own Matt Gomez talks about personalization in ecommerce with Travis Breier, Product Marketing Manager with Demandbase.
How to leverage your customer data to drive online sales
This podcast goes over the finer points of using your data to drive online sales, from our article How to leverage customer data to drive online sales.
Digital friction & how it’s killing productivity
Laura talks about employees' burden with too many technical solutions and complex workflows, AKA digital friction and identifies 5 common sources.
Meet your hosts.
Director of Marketing,
Content Marketing Specialist,